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Anticipation builds ahead of Lagos’ new international food and drinks trade show

Food and Beverage West Africa is expecting more than 5,000 visitors for 150 exhibitors

Food and Beverage West Africa, a new international food and drinks trade exhibition in Lagos, Nigeria, will create new opportunities for local businesses.

Food & Beverage Shows and Exhibitions Lagos, Nigeria , West Africa
Owners and people working across the food retail, distribution, catering and hospitality sectors can meet with representatives from more than 150 exhibitor companies from 20 countries at the show which opens its doors from June 18th to 20th 2019. With free admission, more than 5,000 visitors are expected to attend the three-day event at the Landmark Centre on Victoria Island.

Nigerian businesses are well represented, accounting for a third of exhibitors! Food and beverage businesses from Benin, Morocco, South Africa and Kenya are also participating. Additionally, there will be national pavilions for Egypt, Denmark, India, Pakistan, Turkey, Indonesia, and Sri Lanka, with exhibitors also travelling from as far away as New Zealand, China, the Philippines, the Middle East, and from across Europe.

The exhibition organisers is the team from BtoB Events, who had a great success with the launch of the Beauty West Africa exhibition last November. Later on this year, they are also launching the West Africa Automotive Show which is also in Lagos. BtoB Events’ Managing Director Jamie Hill remark: “Food and Beverage West Africa is the premier exhibition dedicated to West Africa’s food and beverage industry. “The exhibition will bring a host of guests and exhibitors from around the world together under one roof, to celebrate and explore future opportunities within the Food & Beverage industry. Guests can discuss opportunities face to face and start to build those all-important business relationships for future success.” Mr Hill wants to emphasise the importance of the role of local and regional businesses, with a dedicated SME Zone showcasing Nigerian small and medium enterprises (SMEs). “This will enable local SMEs to benefit from this annual platform and showcase what they have to offer alongside the local and international power houses across the sector,” says Mr Hill. “By offering local SME’s the opportunity to participate we hope to facilitate their growth in the market and work towards the long-term goal of increasing local production and exports from Nigeria across the region.”

Attendees will also have an opportunity to find out more about trade associations such as REFSPAN (Restaurant and Food Services Proprietors Association of Nigeria) and NASON (the National Association of Supermarket Owners of Nigeria) who are partners for the show. REFSPAN, which until recently has been known as AFFCON, changed its name to reflect its expanding membership from the fast food sector to restaurants in general and food service companies. Members include businesses such as Sweet Sensation, Mama Cass, and Chicken Republic, and it is offering free application forms to visitors to the exhibition.


Several other trader associations are also partnering the event: Eziukwu Road Traders Association, Onitsha Main Markets Traders Union (OMMATU), Ogbaru Main Market Traders Association (OMMTA) Onitsha, Balogun Business Association Nigeria, Oke-Arin Trades’ Association, Lagos, and the Association of Food Vendors in Nigeria (AFVN).
The event’s gold sponsors are Just Foods, West Africa’s leading provider of quality, global food equipment brand, and NASCO, an export and wholesale company based in the UK. Nigeria’s largest hypermarket business, SPAR, is the retail partner.

AgroNigeria is a media partner for the show. Its Executive Director Mrs Idongesit Mbaram described the importance of the event: “There has been a lot of concentration on the agricultural sector by the Federal Government and this concentration is cutting across every value chain in the agricultural sector. So definitely, food and beverage retailing is not the way it was five years ago. More investors and brands are coming up, thereby resulting in keen competition and where there is competition, innovation thrives.” The online community inspiring and motivating food entrepreneurs, FoodPrenuers Hub, has endorsed the show. Olushola Oladejo said: “We are supporting FAB West Africa because it is giving food entrepreneurs like us, a great opportunity to showcase our businesses to the world at the same time partner with international businesses. “The retailing sector in Nigeria is growing fast, due to Nigeria’s rapid urban developments and the country’s fast-growing middle class. This is a huge opportunity for retailers. Supermarkets are also increasing in their numbers across the country.”

While the show is fast approaching maximum capacity, BtoB Events is still inviting applications from exhibitors and potential sponsors who can find out more about the show on the FAB website, https://www.fab-westafrica.com/ or by contacting Mr Hill on Jamie.Hill@btob-events.com.

Anyone connected with the food and beverage industry, be that retailers, restaurateurs, bar owners, distributors, import/export businesses or regulatory can attend the show free of charge. Due to the anticipated level of interest, the show organisers are encouraging visitors to pre-register online for free at https://www.fab-westafrica.com/pre-registertoday-online/.

Alternatively, WhatsApp ‘PRESS’ to +2348183818456.

Food and Beverage West Africa to showcase latest international innovations

New trade show launches later this month with 150 local and international exhibitors

The Food and Beverage West Africa exhibition in Lagos, Nigeria, is expecting to see more than 5,000 attendees from the industry over three days.

FAB West Africa is free to attend taking place at the Landmark Centre, Victoria Island, from June 18th to 20th

. Visitors will be able to discuss business opportunities and see the latest in F&B developments from over 150 exhibitors, both local and international.

Thousands of products, many of which will be showcased for the first time in the region, will be on display. Besides finding new products, attendees will also be able to source new and additional suppliers as well as keep up to date with new industry trends from around the world.

FAB is organised by BtoB Events. Btob Events Managing Director Jamie Hill explains: “Food and Beverage West Africa is the premier exhibition dedicated to West Africa’s food and beverage industry. The exhibition will bring a host of guests and exhibitors from around the world together under one roof, to celebrate and explore future opportunities within the Food & Beverage industry. Guests can discuss opportunities face-to-face and start to build those all-important business relationships for future success. Essentially anybody who is involved in the procurement of foodstuffs will be in attendance from fast food chains to supermarkets, retail stores to catering companies.”

As a business-to-business platform, the organisers of FAB have seen a particular interest from companies wanting to meet distributors from across the ECOWAS (Economic Community of West African States). Overseas exhibitors are also hoping to meet with a full representation of the Nigerian F&B industry, says Mr. Hill. “International companies are typically looking for importers of food and beverage products. The exhibition will give exhibitors the opportunity to demonstrate and give examples of their new and innovative products. Visitors will have the chance to see first-hand what to expect within the food and drinks sectors over the next few months.”

Event Gold Sponsor NASON

Nigerian businesses make up a third of the confirmed exhibitors. The exhibition even has a special zone for local small and medium enterprises (SMEs). “The ‘Made in Nigeria SME Zone’ will enable local SMEs to benefit from this annual platform and showcase what they have to offer alongside the local and international power houses across the sector,” says Mr Hill.
“By offering local SME’s the opportunity to participate we hope to facilitate their growth in the market and work towards the long-term goal of increasing local production and exports from Nigeria across the region.”  One of the show’s partners welcoming the focus within the SME sector is AgroNigeria. It’s Executive Director Mrs Idongesit Mbaram comments: “As a matter of fact, businesses under the F&B value chain should see the FAB West Africa as a rare opportunity to connect with suppliers, distributors, manufacturers and to build strong business relationships with clients from across Nigeria, neighbouring West African countries and around the world. Due to the almost steep nature of the agricultural sector, it is expected that an event like this will create an  avenue where local small and medium scale agricultural value chain establishments will come into contact with bigger corporations and do business.”

With exhibitors from over 20 different countries being represented over the three-day event, there will also be country pavilions and individual exhibition stands.
Just Food, the region’s leading provider of quality, global food equipment brands, is a Gold Sponsor of FAB. JustFood’s Chief Executive Officer Tunde Ogunrinde expects that visitors will want to engage in

Show Partner REFSPAN

practical discussions, see live demonstration of products, plus benefit from discounted offers on products. Attendees should make the most of good networking opportunities, with the “synergy between businesses,” he recommends. “FAB is a great place to meet various key stakeholders and decision makers in the food & beverage industry.”

 

Visitors will also be able to find out about the benefits of joining a trade association as a number are partnering the event. One of FAB’s partners is REFSPAN, the Restaurant and Food Services Proprietors Association of Nigeria. REFSPAN was previously known as AFFCON but recently changed its name to reflect the growing interest of other relevant business owners in the sector as prospective members. FAB attendees interested in joining REFSPAN should visit its stand for a free application form.
FAB is free to attend, and with so many visitors expected, the organisers are encouraging attendees to pre-register online for free at https://www.fab-westafrica.com/pre-registertoday-online/
Alternatively, WhatsApp ‘’PRESS” to +2348183818456.

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