FOOD AND BEVERAGE WEST AFRICA 2022 A MASSIVE HIT

As the event wound down, exhibitors from five continents looked back at the past few days in Lagos at the fourth Food and Beverage West Africa Exhibition in Lagos, Nigeria. They counted themselves privileged to be part of the 200 exhibiting firms to showcase their products in the Nigerian market.

Managing Director from BtoB Events (the organisers of the show) Jamie Hill, exclaimed that he was impressed by the number of companies that showcased. It meant the Nigerian people had opportunity to make partnerships and deals with prominent brands from their industry.

“When it comes to big business for the Food and Beverage West Africa Exhibition in the sub-Saharan Africa region, which is the largest food and beverage trade exhibition, the right place to be is Nigeria.

“We are humbled and honoured to host the fourth edition here again. We have over 200 exhibitors from across 40 to 50 countries, spanning five continents.

“I will like to say how impressive I am with the local exhibitors here from Nigeria. We want to do everything we can to support our local businesses. We want them to come and flex muscles with the big players across the world.”

“Hopefully, we expect them to grow their businesses and begin to also export to other countries. This, really, would drive the Nigerian economy in the post-pandemic era.”

Sharmeen Foods, a leading Pakistani exporter of Dates exhibited and their Deputy Manager, Key Accounts (Export), Syed Ziyad Hussaini, submitted: “In this year’s show, we had a wide range of products from pitted to chopped and organic pitted dates, in addition to fruit bar and dairy biscuits etcetera.

“This is the first time we are here in Nigeria, and we are very happy with the hospitality and everything we have enjoyed since our arrival in the country.

“We are impressed with the turnout and very comfortable with the services offered us. I must say that the organisers have done a very good job, and I really wish them good luck in the next edition, as we look forward to coming back.”

Source: The Guardian, June 2022